Version 1.0 · Last updated: 22 September 2026
Summary
These Terms govern the professional contracting and use of Habitual by Nōmae, a B2B SaaS service for loyalty, Wallet, CRM, campaigns, analytics and intelligence applied to customer retention.
By contracting Habitual, creating a business account or using the service on behalf of a company or professional, the user represents that they have sufficient authority to bind that organisation.
Specific commercial details — plan, price, billing frequency, limits, contracted features and special conditions — are determined in the applicable checkout, proposal, order, signup form or commercial order.
1. Provider and scope
Provider: Miguel Angelo Romo Rodríguez, trading as Habitual by Nōmae.
Contact: legal@gonomae.com
This policy applies to habitual.gonomae.com, the Habitual application currently available at app.habitual.gonomae.com, and associated digital services.
2. B2B nature of the service
Habitual is primarily intended for companies, self-employed professionals and organisations managing loyalty programmes, customers, campaigns or recurring commercial relationships.
3. Service and features
- Digital loyalty cards or credentials and Wallet.
- CRM and customer profiles.
- Visit, points, stamps, rewards and other loyalty mechanisms.
- Segmentation and campaigns.
- Analytics and insights.
- Automation and AI assistance.
- Third-party integrations.
Appearance of a feature in documentation, demos, roadmap or marketing material does not mean it is included in every plan or available in production unless expressly stated.
4. Signup, account and security
The Customer must provide accurate information and keep it updated. Credentials are personal and must not be shared outside authorised uses.
Habitual may apply security measures, authentication, access limits, preventive suspension or additional verification where anomalous activity, fraud risk or unauthorised use is detected.
5. Plans, price, billing and taxes
Price, currency, billing frequency, features, limits and additional costs are those shown before contracting or in the applicable commercial order.
Unless stated otherwise, amounts exclude legally applicable taxes. Recurring billing frequency, renewal, charge date and cancellation method must be shown before contracting.
6. Duration, renewal and cancellation
The initial duration and any renewal are those indicated in the contracting flow or commercial agreement. Cancellation takes effect according to the billing cycle or contracted period shown before purchase.
7. Permitted use
The Customer will use Habitual only for lawful purposes related to its professional activity.
- No unauthorised access to accounts, data or systems.
- No bypassing technical limits, permissions or security controls.
- No malware, abusive scraping or interference with availability.
- No spam, fraud, impersonation, unlawful discrimination or prohibited communications.
- No processing data without an appropriate legal basis.
- No deceptive or unlawful use of loyalty, segmentation, reputation or AI features.
8. End customers and business responsibility
The Customer determines the commercial purpose of its loyalty programmes, campaigns, rewards, segmentation and communications and is responsible for providing required information, legal bases, promotion terms and compliance.
9. Campaigns, rewards and Wallet
The Customer is responsible for the content, recipients, conditions and legality of campaigns and rewards activated through Habitual. Wallet credentials and loyalty elements are not, by themselves, electronic money, deposits, financial instruments or payment methods.
10. Artificial intelligence and automation
Habitual may provide AI features that draft, summarise, classify, recommend or prepare actions. AI outputs may be inaccurate or incomplete, and the Customer remains responsible for reviewing campaigns, promotions and commercial decisions before activation.
Automation capabilities are subject to roles, permissions, authority limits and confirmations.
11. Integrations and third-party services
Habitual may connect to external providers such as Wallet platforms, booking systems, payments, messaging, analytics or other services. Third-party terms may apply.
12. Data, privacy and confidentiality
Personal-data processing is described in the Privacy Policy, and storage/tracking technologies in the Cookie Policy.
Each party must protect the other party's confidential information and use it only for the contractual relationship unless legally required or validly authorised.
13. Intellectual property
Habitual, its software, interfaces, designs, documentation, trademarks, product logic and other proprietary elements are protected by intellectual and industrial property rights.
During the service term, the Customer receives a limited, non-exclusive, non-transferable unless authorised, revocable licence to use the service in accordance with the contracted plan.
14. Availability, maintenance and changes
Habitual will seek to keep the service reasonably available but does not guarantee uninterrupted availability unless a specific SLA has been contracted.
15. Suspension and termination
Habitual may suspend access in cases including overdue payment, security or fraud risk, material breach, illegal use or a binding legal requirement.
16. Warranties and limitation of liability
Habitual provides a technology tool and does not guarantee commercial results, increased sales, a specific retention level, profitability or any particular response from end customers.
Nothing in these Terms excludes liability that cannot legally be excluded. In B2B relationships, except for wilful misconduct, gross negligence or legally non-excludable liability, Habitual's aggregate contractual liability for direct damages is limited to the amount actually paid by the Customer for Habitual during the twelve months before the event giving rise to the claim.
17. Changes to the Terms
Habitual may update these Terms for legal, technical, security or product reasons. Material changes affecting an existing contractual relationship will be notified with reasonable advance notice and apply prospectively.
18. Governing law, jurisdiction and contact
These Terms are governed by Spanish law, without prejudice to mandatory rules that may apply.
For exclusively B2B relationships, the parties submit to the courts of Madrid unless another mandatory venue or valid specific contractual agreement applies.
Legal contact: legal@gonomae.com.
