For businesses with repeat customers
A card on your customers’ phones. For you, a simple way to see who comes back, spot who is drifting away and act in time.
No app for your customersNo changes to your registerSetup included
Your team scans the QR on the card your customer keeps on their phone.
Habitual shows who comes back, how often, and who is taking longer than usual to return.
When someone drifts away, you prepare a simple campaign only for those who gave their permission.
Examples for your type of business:
The value of knowing who comes back
Your register tells you how many visits there were. It doesn’t tell you who comes back, how often each customer visits, or who is starting to drift away. That’s where Habitual comes in.
Usual rhythm: 3 weeksMarta has been away for 7 weeks
Built for businesses where customers come back: salons, cafés, neighborhood shops, pet grooming or wellness studios. If most of your customers are just passing through, we’ll tell you so plainly in the demo.
How it works
Follow Marta R., a customer of Studio Norte. You move the story forward: each action changes what they see and what you see.
What Marta sees
No app to download.
What you see in Habitual
CustomersStudio NorteYour customers with a card show up here with their history. Marta R. doesn't have one yet.
Your customer scans the QR at the counter and saves the card to Apple Wallet or Google Wallet. No app to install.
Inside the product
This is what Habitual's private dashboard looks like, which only the business can open with its account. Switch screens, filter and tap the dots to see what each part tells you.
13 customers deserve attention, 6 rewards are ready and 1 draft is waiting for you. Start with the first one.
5 customers have gone more than 6 weeks without coming. They usually come every 3 weeks and most have agreed to receive messages. A short invitation to something you already organize can help.
Actions and campaigns
There's no need to invent new promotions. Habitual helps you run campaigns based on things you already do or already offer: a product, a seasonal moment, a launch or an event.
What you give, when it's earned and how much it's worth offering. It can be something simple and useful for your business, for example:
Campaigns › New campaignFor your team
The only new thing for your team is logging a visit: scan the customer's QR and confirm. No reports, no campaigns, no changes at the register.
Wallet and customer experience
Your customers save the card to Apple Wallet or Google Wallet in less time than it takes to explain, and it updates itself after every visit.
Illustration, not a screenshot from Apple or Google. The real alert is shown by Apple Wallet or Google Wallet in its own design, and Habitual does not receive your customers’ location.
You can turn on location for each of your locations so the Wallet shows the card when a customer is nearby. Apple and Google decide whether it appears.
Plans
Two plans. Start with the essentials, or add intelligence to win back the customers who are drifting away. Setup is included in both.
Build loyalty, get to know your customers and share your news.
From the first month. No lock-in.
Adds repeat-visit intelligence and campaigns to win back the customers you're losing.
From the first month. No lock-in.
| What's included | Basic | Pro |
|---|---|---|
| Card in Apple Wallet and Google Wallet | Yes | Yes |
| Visit logging by your team | Yes | Yes |
| Configurable points or stamps and rewards | Yes | Yes |
| Customers and visit history | Yes | Yes |
| Email campaigns to customers who gave permission | Included | Included, also to win back customers |
| AI writing help | Included | Expanded |
| Nearby reminder in Wallet* | Yes | Yes |
| Customers taking longer than usual, inactive customers and opportunities | — | Yes |
| Behavior-based segments | — | Yes |
| Who comes back after each campaign | — | Yes |
| Weekly summary and tips from Habitual | — | Yes |
| Reports | Monthly | Expanded |
* If your customer's device and Wallet support it. More than one location? Pricing for additional locations is agreed with you.
Frequently asked questions
Your question isn't here? Write to the Habitual team.
No. They save their card to Apple Wallet or Google Wallet by scanning a QR code, and the card updates by itself after every visit.
No. Habitual doesn't make you create discounts or new campaigns. You can use what you already do: a product, the season, a launch or an event. If you want to reward your regulars, you decide the reward, when it's earned and what it costs; some rewards have a cost, and you decide which ones are worth it.
Mostly recording the visit: scanning the customer's QR code and confirming it from a phone or tablet at the counter, without installing anything or changing your register. Each person signs in with their own profile and only sees what they need.
Yes, that's the idea. Habitual helps you choose who to tell (for example, your regulars or those who are taking longer than usual to come back) and see who returns afterwards. Emails only reach people who have given their permission, and you review and send each one yourself.
Habitual can work with several locations, and each one decides, for example, whether to turn on the nearby-reminder. Pricing for additional locations is agreed with you. In the demo we look at which location to start with: usually the one with the most repeat customers.
Yes. You choose whether to use points or stamps, how many visits it takes and what the reward is. The card carries your brand.
It's included in both plans. We help you set up your business, the program and the reward, your branded card, your team and the counter device, and we run a test before you start using it with customers.
Basic lets you build loyalty, get to know your customers and share offers and news. Pro adds repeat-visit intelligence (who is taking longer than usual to return, opportunities, segments) and campaigns to win back the customers you're losing, with measurement of who comes back afterwards.
It works best where customers come back: salons, cafés, neighborhood shops, pet grooming or wellness centers. If most of your customers are just passing through, we'll tell you plainly.
There is no lock-in. Your first purchase carries a 14-day commercial guarantee from the first charge. Prices are shown before tax.
Next step
In 30 minutes we look at your business, how often your customers return and whether Habitual makes sense for you. If it doesn't, we'll tell you.
30 min · No commitmentPrefer to write? Talk to us
Habitual Insights
A free library for local businesses, with no hidden sales pitch. You can subscribe and get one article a week.
The library is currently published in Spanish.
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